Chief Design Officer

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Design Makes a Brand

Design gives a soul to the products and reaches to the hearth of people. When brands make this emotional connection with people they transcend ordinary brands.

This latest appointment is the newest stage in a highly successful career that has seen Peter Schreyer become one of the automotive industry's most respected authorities on product design. As Audi's chief designer between 1994 and 2002, he was credited with revamping the Audi brand with a number of revolutionary new auto designs. From 2002 to 2005, he was the Chief Designer for Volkswagen and since 2005 has been the head of advanced design for the Volkswagen group, earning critical acclaim for several crucial product launches, featuring a range of unique design concepts. Peter Schreyer's outstanding creative work has led to many national and international awards, including the Design Award of the Federal Republic of Germany and the world famous red dot award. He has also won the German National Design Award several times for helping propel the German auto industry in new directions with his sporty and innovative designs.

News

14 01

Kia hands over vehicle fleet for Australian Open 2019

Kia Motors Corporation has supplied a fleet of vehicles for the Australian Open 2019, marking the 18th consecutive year of Kia’s role as the major...

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30 11

New Kia Soul EV electrifies Los Angeles on world debut

Kia Motors has unveiled the new Soul EV, a completely new iteration of Kia’s award-winning zero-emissions compact crossover. The new model is just...

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01 11

Kia and Hyundai reveal solar charging system technology to power...

Kia Motors and Hyundai Motor have today announced plans to introduce ‘solar roof’ charging technology on selected Hyundai Motor Group vehicles....

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04 10

Robert De Niro fronts pan-European campaign – to promote the new...

Kia Motors today launches a new pan-European advertising campaign for the new Kia e-Niro electric crossover – fronted by Oscar-winning actor Robert...

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